13x ROI In 4 months.

How JULI turned Thujor's CRO investment into 13x returns — without a single extra krona in ad spend.

Thujor.se had consistent traffic and strong brand recognition in their niche — but left revenue on the table at every step of the purchase journey. No upsell structure, unclear pricing presentation, and too little social proof meant ready-to-buy visitors hesitated or left without converting.

Web Design

Convertion Rate Optimization

Shopify

Convertion Rate Optimization

Shopify

Web Design

WHAT WE DID

Data Analysis & Diagnosis

We started with Thujor's real data — not assumptions. We mapped the full purchase journey to find exactly where revenue was leaking.

Pricing Made Clear

Pricing was being communicated unclearly. We restructured how prices were presented on product pages — clearer hierarchy, stronger value communication.

Upsell & Trust

We added strategic upsell modules at the right moments in the purchase journey, and strengthened social proof with reviews and trust signals.

Test, Measure, Refine

After launch we gathered data for 3–4 weeks, then made precise adjustments based on real user behavior — never guesswork.

WHAT WE DID

Data Analysis & Diagnosis

We started with Thujor's real data — not assumptions. We mapped the full purchase journey to find exactly where revenue was leaking.

Pricing Made Clear

Pricing was being communicated unclearly. We restructured how prices were presented on product pages — clearer hierarchy, stronger value communication.

Upsell & Trust

We added strategic upsell modules at the right moments in the purchase journey, and strengthened social proof with reviews and trust signals.

Test, Measure, Refine

After launch we gathered data for 3–4 weeks, then made precise adjustments based on real user behavior — never guesswork.

WHAT WE DID

Data Analysis & Diagnosis

We started with Thujor's real data — not assumptions. We mapped the full purchase journey to find exactly where revenue was leaking.

Pricing Made Clear

Pricing was being communicated unclearly. We restructured how prices were presented on product pages — clearer hierarchy, stronger value communication.

Upsell & Trust

We added strategic upsell modules at the right moments in the purchase journey, and strengthened social proof with reviews and trust signals.

Test, Measure, Refine

After launch we gathered data for 3–4 weeks, then made precise adjustments based on real user behavior — never guesswork.

RESULTS

RESULTS

Every SEK invested returned 13x Revenue

Discover the measurable growth we’ve achieved for Thujor’s with results that speak for themselves.

13x

Return on investment

+1.7 MSEK

Added in Upsell-Driven Income

+12%

Increase in Average Order Value

4 months

From project start to confirmed results

Measurable growth driven by product page optimization, upsell architecture, and conversion-focused UX — resulting in higher revenue and increased order values.

13x

Return on investment

+1.7 MSEK

Added in Upsell-Driven Income

+12%

Increase in Average Order Value

4 months

From project start to confirmed results

Measurable growth driven by product page optimization, upsell architecture, and conversion-focused UX — resulting in higher revenue and increased order values.

13x

Return on investment

+1.7 MSEK

Added in Upsell-Driven Income

+12%

Increase in Average Order Value

4 months

From project start to confirmed results

Measurable growth driven by product page optimization, upsell architecture, and conversion-focused UX — resulting in higher revenue and increased order values.

TESTIMONIAL

TESTIMONIAL

"The work was carried out with great care and precision, resulting in modern, user-friendly, and visually appealing websites that strengthen our brand and enhance the customer experience. We particularly appreciate JULI's ability to combine technical expertise with a strong sense of design and usability.

Filip Svensson
CEO

Ready for the JULI effect?

Ready for the JULI effect?

Let's grow — together

We help ambitious e-commerce brands build scalable systems that convert today and compound over time.

LL Sales AB

559468-6478

liam@julimedia.co

+46 (706) 814- 867

Where to find us

STOCKHOLM

GOTHENBURG

JULI

©2026. All rights reserved.

Let's grow — together

We help ambitious e-commerce brands build scalable systems that convert today and compound over time.

LL Sales AB

559468-6478

liam@julimedia.co

+46 (706) 814- 867

Where to find us

STOCKHOLM

GOTHENBURG

JULI

©2026. All rights reserved.

Let's grow — together

We help ambitious e-commerce brands build scalable systems that convert today and compound over time.

LL Sales AB

559468-6478

liam@julimedia.co

+46 (706) 814- 867

Where to find us

STOCKHOLM

GOTHENBURG

JULI

©2026. All rights reserved.